Demo Tape

Your demo tape is a critical part of obtaining broadcasting employment. Here are some “Do’s” and “Don’t” for this important piece:

Don’t make it too long.
Resist the tempatation to include entire shows or complete commercials. The average demo tape for air work shouldn’t be longer than 3 minutes. The PD is looking for the right sound, attitude and potential, which they can usually sense within a few moments. If they feel they’d like to hear more from you, you can always send more audio later.
Do, if at all possible, include aircheck snippets from one really good day with as few out-of-chronological-order portions as possible.
Don’t worry about putting your best break first — many PDs spin in a minute or so before listening to tapes.
In addition, keep your resume short and simple: no more than one page. And send out many copies at one time; when you get responses (and hopefully some offers) you’ll be able to compare and choose from more than one.

by:
Dave Green
Production Director
Clear Channel Stations
Orlando, FL